Thursday, December 26, 2013
Wednesday, December 11, 2013
Metallic and cream are two words that usually do not go together. I am not sure why. When I mixed this line of colors, Hillary asked me to describe them. I called them metallicreams. She smiled and said that she had never heard of such a thing. After a bit of research and debate about any other type of description, we decided that yes, such a thing does exist. Well, kinda.
The result is a color line with a very interesting spectrum of creamy greys and neutrals with a brushed metallic reflection and a satin finish. Each has a creamy reflection for a "base color to silvery white" color shift. I am eager to use these polishes with an airbrush.
They are great for stamping nail art.
Then there is the light versus shade difference. The swatch photos on Facebook have come out a bit darker than the polish appears in real life. I mean, at the reflection angle that my eyes are at when the photos are taken versus the camera and light source angles. And don't forget the gravitational pull of the moon, humidity levels on Venus, time of galactic day... lol. You would not believe how many thousands of pictures that we have taken in vain attempts to photograph our various polishes. Shade pictures show different color saturation than do full light pictures. The colors also look different at different angles. This is a reality that continuously presents itself when we take pictures of Mentality polishes. Rest assured that we will take many more pictures.
The colors in the set remind me of lots of different things. Some remind me of pewter tones. Others look like they could be part of a science fiction movie set. Various shades of metal tones abound in the set.
Today I have a swatch on my hands using a single coat of Shadow stamped with Discreet using a Cheeky image. The first picture is in filtered sun/partial shade. The second picture is under florescent light. The third was taken under a day light color high pressure florescent lamp.
I also posted another version over on InstagramYou can find swatches of the Metallic Creams and all of our polish lines at www.mentalitynailpolish.bigcartel.com Like us on Facebook www.facebook.com/mentalitypolish
Sunday, November 24, 2013
Wednesday, November 20, 2013
Today’s blog is about business and being in the business of nail polish. The integrity of the Mentality Nail Polish brand is extremely important to us, and to all of our fans that wear our polish. We have worked very hard to bring you the best and highest quality pigments that are to be found and will continue to do so at the most affordable price that we can. We often refer to it as “T-shirt boutique”. It’s boutique made affordable.
We have seen comments in various forums regarding the quality of our polishes versus the low prices that we strive to keep them at. It has been our goal to drive down the cost of inputs so that we can keep prices low. This means we have sought out the primary manufacturers of raw ingredients wherever possible.
To this extent, we are in the beginning phases of registering with the Consumer Product Safety Commission and the FDA. We believe in the product that we make and believe that our government will stand by it as well. It is an ongoing bureaucratic nightmare at times, but the effort is worth it every time that a fan posts another one of what is becoming a relentless stream of nail art pictures to one of our pages. Those pictures keep us motivated.
Nail polish is a big deal. It is a really big deal. I mean it is an every world government United Nations controlled dangerous goods throw you in federal prison tax collector postal inspector and men in black kind of big deal. Nail polish is a flammable substance and mail goes on airplanes. We do not have the luxury of ignorance in the 21st century regarding the actions of hateful people and what they might do to their fellow human. We have even been required to sign anti-terrorism papers by our major suppliers just to be in this business. It is a massively big deal.
So, we are now certified with the International Aviation and Transportation Administration. MSDS sheets are available for our product including ingredients declarations for the European Union. We have secured a special permit with the US Postmaster to ship via the United States Postal Service. Mentality Nail Polish is registered with the US Department of Commerce as an official cosmetics manufacturer. We are registered with the US Customs and Border Protection after registering with the US Transporation Security Administration as known shippers of dangerous goods so that our products can legally leave the country. We are even authorized to use the US Customs Automated Export System so that we can be tracked in the official import/export GDP numbers of the US and every country that we ship to. We have done this to secure the integrity of the Mentality Nail Polish brand so that our product can make it legally onto the hands of our fans.
That said, we cannot knowingly an international package to a domestic address for international forwarding. Don’t ask. We can’t do it because we are required by law, like every other nail polish manufacturer, to tell the government where our product goes, what it is packaged in, and how it gets there. That is what the shipping label is about. It is an automatic registration of the route each bottle of polish has taken. It is information communicated directly to the governments of the world that can be tracked to anyone that handles or receives our product.
If you live overseas, we will only ship via Fedex legally which is reasonable only for very large orders. Otherwise please see Sally Magpies or Edgy Polish for international orders. They have taken the time and made the investments necessary to retail our product at the international level.
Prices, Coupons, and Black Friday
You will notice that our prices have changed. Domestic orders still receive free shipping. Some polish prices have gone up. Many, many prices have gone down. Reasons range from accounting adjustments to changes in the real costs of inputs at the manufacturing level. Where we can save our fans money, we have aggressively done so and will continue to. We will send you a bottle of top coat for $5.50 shipped domestic. The Brilliant Collection went up to $9.25 to reflect the real cost of materials. So for all of those pictures that our fans have submitted with Rapture or Fervor on a shelf next to one of the more costly designer or boutique polishes, you are correct. That is where a high-quality boutique stained glass holographic polish belongs, and we are delighted that we can bring you such a product as inexpensively as we can.
Black Friday is coming up, so everyone expects their favorite brands to offer incredible discounts. We are less-than-fans of Black Friday. The news is filled each year with people hurt in stampedes, mob fights over the latest toy understocked, and people forgoing holiday time with family to camp in front of their favorite store for a chance to out-sprint the next person in line for a soon-to-be-discontinued thing. We would rather not participate in that type of activity. There are no coupon codes active. We will instead continue to offer our current promotions: free domestic shipping and free shipping to Canada on orders of $50 or more.
Thank you for reading and we hope all of our fans around the world have a happy and safe holiday season.
Danny and Hillary
Mentality Nail Polish
Monday, October 14, 2013
Sunday, September 29, 2013
Either of the two links posted below will connect with the giveaway. There are many chances to enter. Enter as often as you would like. Good luck!!!
Sunday, August 11, 2013
When I work to build a color, I usually describe it as pushing a color. I “backbuild” the components to the color and then push the color values to where I want them. It’s probably what the makers in the big color houses do. I don’t know. I am not them. I am also not a CMYK-type machine. The colors that I build are all customs. I do not knowingly dupe anyone else’s color. I do work in a bit of a vacuum, and when I produce something that is similar to something else already produced, my wife is quick to ask me what makes it different. It has to be different. There are 16 million colors, and when accents are considered, there is simply no reason to exactly copy anyone’s stuff. That’s not Mentality. We build an alternative color set to the existing color houses.
Our named polishes are tied to the same line of thinking as our company name. Mentality is defined as a way of thinking. Each of us is the sum of our individual experiences. Who we are and what we want to aspire to; all of it is our own individual mentality. We choose the names of our polishes in the hopes that we share these characteristics and aspirations with you. Sometimes we are Irritable and sometimes Ecstatic. Perhaps you have a grandmother named Virginia and a cousin named Jackie. We hope that you find Elation in your lives, and practice Charity. I hope that better answers some of the questions that we have received on the subject.
Now I have the honor of making nail polish for the most beautiful hands on the internet: my wife and our growing list of friends. I am consistently amazed by the pictures of nail art that my wife shows me proffered by both women and men to a seemingly relentless stream of internet postings of our polish in action. There, in visual proof I find the product of my work. The color choices that I decide on as a maker come to life on the hands of insanely talented artists everywhere and I get just a little giddy for it.
I also feel extremely humble for it. Thank you to everyone that has worn or will wear our polish. It is custom, boutique, and all those special things that go along with being an exclusive micro-batched hand-made indie nail polish. Many of you even wear polishes mixed in their own bottle and thus have no exact duplicates even if the recipe is the same. I hope you love them.
Monday, July 22, 2013
The opaque nature of this line also lend to use as a cosmetic cover. Many of my friends have worked as bartenders and used nail polish on their toe nails to cover nail discoloration from constant exposure to beer yeast. Many sports are dangerous to fingers and toes as well. Nail bed bruising can be dreadful to look at and these polishes would be well suited to visually covering the damage. I suggest no medical benefit, only cosmetic. And by all means, if there is something wrong with your body, go to a doctor or a pharmacist and find out what's wrong or how to fix it. Come on, I'm a guy too. There have been numerous times that I have come back in from outside to my wife saying, "Honey, you are bleeding". My response is usually, "Where?"
Monday, July 15, 2013
Today, I'd like to show you some of the polishes from the Matte Collection, as presented for women.
All of the polishes have similar formulas. All of the pictures show the polish with two coats and no top coat. Most of them were opaque in one coat. Application tip: put down a thin coat and then don't mess with it until it's dry. The matte finish shows up before the polish is cured and may lead the wearer to think that the polish is fully dry before it actually is. As with other matte nail polishes, it is easy to ding until it's fully cured, but the wear time is fantastic. My wear test revealed four days of wear before removal, and it was taken off to swatch, not because it had chipped.
On to the swatches:
Rascal is a matte black and pictured with two coats and no top coat.
Ruffian is a matte blue; shown two coats no top coat.
Visit our store at http://mentalitynailpolish.bigcartel.com/ for purchase or to browse other colors. The Matte Collection retails for $6.50 each. Shipping is always free to the United States. International shipping rates apply.
Monday, May 13, 2013
Educate is a dark red holographic nail polish with green accent flecks.
Legislate is a dark gold holographic nail polish with green accent flecks.
Medicate is a dark green holographic nail polish with green accent flecks. The holographic pigment overwhelms the base color in this lighting and it does appear similar to Regulate here.
Visit http://mentalitynailpolish.bigcartel.com/ for purchase or to view other swatches.
Thanks for reading!
Matte Holo gives an appearance of finely chewed aluminum, and reminds me of the ground aluminum that can be found leftover from an aluminum milling job. There is an interesting chase of light across Matte Holo, because of the holographic pigment, and I chose Scoundrel, a semi-gloss, to make the stamped marijuana leaf stand out against the Matte Holo.
The inspiration for this manicure is my 1914 Conn alto saxophone. I polished it once to a bright silver and immediately missed the patina that had built up over so many years. I have not deep cleaned it again and love the patina.
Thanks for reading!
Friday, May 10, 2013
I call the following image "Superhero" and it pays homage to the superhero that resides in all of us. There are times that I feel that I can take on the entire world, as well as those when it feels as if the world is out to get me. It is up to me as a survivor to never give up. The manicure uses Vicious, a matte red polish, with a black "S" painted freehand with Rascal, a matte black polish.
The following image is political art. It features a red, white, and blue manicure that used, Vicious, Ruffian, an equal sign in Rascal, and the white is Matte Holo. The image suggests an Air Force service member's funeral and is meant to make the viewer uncomfortable. The lines and angles of the composition lend to the viewer being unable to find a place to rest, except back to the message displayed. I tweaked the image several times to give a warm, faded appearance with heavy contrast, such as might be seen through eyes heavy with tears, except for the equality banner which received its full colors. The connotation that I intended is that sexual preference is irrelevant when it is your child that has given a life in service, because it is only a family member of a deceased veteran that ever gets to see a flag presented in this manner.
More art projects will follow. Thank you for reading. ~ Danny
Wednesday, May 8, 2013
That brings up a valid point. Painting nails is like painting a deck. Preparation of surface and product is important. You may want to buff your nails to ensure a longer wear. Shake the bottle of paint first, or roll between your hands to mix.Apply a thin even coat starting from the base of the nail and spread to the tip quickly and evenly. Do this type of stroke in the middle, then to each side of the middle paint. Let the paint dry completely. Too thick a coat will take too long to dry. Wipe your brush off well first and then dip for just enough paint to do a layer. You don't have to get it exactly right. The extra paint on skin or cuticles will come off in the shower after the polish dries.
This blog features pictures of me posing with my Fender DG-7, which I keep in the garage to jam on as my daily beater. My left hand finger nails are usually shaped to accommodate playing, and I have mostly permanent callouses on my finger tips. I peel the callouses off when they become too thick. My right hand usually has longer finger nails so that I can finger pick, Travis pick, or claw hammer. I am classically trained and have widely varied musical interests.
This is Mischief, a matte grey polish. I like the subdued color against the fingerboard.
This is Mischief with a single coat of Suede topcoat. Suede has a matte finish and adds surface texture.
The suede top coat is matte and adds a texture that is very similar to hammered metal surfaces. I did an acoustic jam and solo bit over Thriftstore by Macklemore while wearing this polish.
This is Vicious, a dark matte red. The color is an eye-catcher without being flashy.
This is Vicious with a coat of Suede top coat.
I like the hammered metal feel. I did a bit of impromptu jamming to Justin Timberlake's Suit and Tie and jacked the freshly painted index. So be it.
This is Ruffian, a bold matte blue polish.
This is Rascal, a matte black polish.
This last picture shows the top coat perhaps a bit more shiny than it was in real life. I may have been a bit rushed since I wanted to jam to Scream and Shout by will.i.am and Britney. I have minimal preference for any particular style. I just love to play music.
Follows is a swatch of Scoundrel, a satiny finished black to compare finish.
Follows is Scoundrel with a coat of Suede top coat. It shows how the matte top coat changes the finish.
I hope you all enjoyed reading the blog. The Harlem Shake is queued on my Spotify and I am going to go stand in the corner and swing my arm around in a circle, until the chorus starts, which then I am going to just freak out a bit on the dance floor... I mean in my garage. Hope you enjoyed reading.
Sunday, May 5, 2013
This blog features the Dark Metallics collection as presented for men. The listings feature another dose of humor for the listing and I am wearing all-cotton Muay Thai style fist wraps in the pictures. The collection features shimmery golden tones and the polish dries to a satiny metallic finish. These colors are perfect for the man that wants to something more than a matte finish and grey scale colors. These colors are reserved and mature, but scream out, “Hey, I can color coordinate too”. The polish-jobs in the pictures are either a single coat, two coats, or a putty paste-job with some polish to fix the spots that I messed up. There is minimal clean up so that I could keep the look realistic. I'm a guy. When I'm through here, I am probably going to go do situps, the lawn, or dig a trench. I can never be sure.
Hunger is a red-toned dark gold shimmer and dries to a satiny metallic finish
A multitasking man, I like to practice my Karate chops when I go gold panning in my spare time. Long hours spent breaking rocks with hammer fists, while looking for the riches of gold can really drive up a Thirst.
Thirst is a dark gold-toned shimmer and dries to a satiny metallic finish.
Down, up, left, left, right, up, down and the crowd goes wild. A perfect combo is more than worth a perpetual thumb callous or the occasional gamer’s elbow. It’s the irreplaceable glory of victory for which men Yearn.
Real men are sensitive creatures. Take the average barbeque for instance, and the chorus of vocal pain that can be found roaring in unison at the loss of a hamburger mistakenly sent flying on a poorly aimed flip. It makes a man’s heart Ache.
Zeal is a purple-toned dark gold shimmer and dries to a satiny metallic finish.
Thanks for reading ~ Danny